IBM Software Executive Briefing Center

IBM Software Executive Briefing Center in Rome has been completely renovated and has significantly expanded its territory. The entire project, designed by Massimo Iosa Ghini and his studio, outlines the "strip" the famous IBM logo with an innovative and exciting ways.

Advanced Audiovisual Technologies who have been carefully chosen to give guests an experience with who added value and high comfort.

IBM Software Executive Briefing Center in Rome is located within the same structure that hosts an international laboratory for the development of the IBMSoftware Group and provides all the tools to explore IBM's technology and innovative solutions in a new and exciting atmosphere.

IBM Software Executive Briefing Program is designed to provide professionally managed activities and to maximize the value of time that consumers spend time at IBM. Each "briefing" typically includes presentations and demonstrations, to bring consumers to run an activity that they follow. Listen, discuss and describe how IBM's new technology can help in facing and solving technical and business issues, get people away from the traditional concept of communication, to get closer to where the comparison is useful: a new agora.